ipd

feature films. music videos. commercials & branded content.

i play different productions

there is enough room and resources for all of us.

“FLOWERS” on Jimmy Kimmel

credits:

Directed by: Taylor McFadden
Produced by: Lavinia Jones Wright
For I Play Different Productions
Art Direction & Florals by: Jordan McFadden | Highland Petals
Director of Photography: Sam Tetro
1st Assistant Camera: Helena Grunsteidl
Gaffer: John Murphy
Key Grip: Eric Fulcher
Production Assistant: Carson McCoy
Art Assistant: Justice McFadden
Stills Photographer: Devon Wycoff
Hair & Makeup: Crystal Nardico
Edited by: Lucy Munger
Color by: Company 3
Colorist: Jaime O’Bradovich
Color Producer: Nick Krasnic
Title Design by: Maxwell George

Rep for Nathaniel Rateliff: Chris Tetzeli | 7S Management
Rep for Gregory Alan Isakov: Sarah Levin | Suitcase Town Music

Special thanks:
Circuit Studios || Denver, CO
Illegal Pete’s
MP&E Cameras & Lighting

description:

Nathaniel Rateliff & Gregory Alan Isakov “Flowers” on Jimmy Kimmel Live

The floral images created for the Flowers video were projected on large floor to ceiling screens in the Kimmel studio and choreographed to match the live performance of the song. Creative Director Jordan McFadden included additional floral structures that were placed intentionally on the stage incorporating the theme and immersing the musicians in a wild meadow that was larger than life.

LOVERS

credits:

Featuring: Angela Trimbur, Amelia Meath, Benedict Samuel, Frances Li, David Gborie, Elizabeth Cappuccino, Matt Burns, Judah McFadden

Cinematographer: Bianca Butti
Editor: Nick Wenger
Music Supervisors: Chris Swanson and Jessica Berndt
Original Score: Justin Craig
Sound Design: Marcello Dubaz
Art Direction: Heather Seeley
Costume Design: Amanda Plum

description:

Two women return to their hometown for the funeral of a friend. They find themselves with their old community in the dive bar/music venue that hasn’t changed in years. The group of friends face their loss and are reminded of the power of coming together through music. 

Love All Alices

LOVE ALL ALICES is a feature film, a work of theater, and a living archive containing interviews, writings, photographs and memorabilia. Begun in collaboration with Alice before her passing, the project has expanded to include the support and participation of her theater company, family, friends and colleagues.

Alice believed fiercely in the power of art to enlighten, instruct and inform the present. The goal of this project is to establish the legacy of this significant woman, to turn her life into a permanent work of art and give future generations access to her teachings.

Key team:

  • Director: Lavinia Jones Wright
  • Producer: Lavinina Jones Wright and Maxwell George

The Squad

The Squad is a portrait of what it’s like to be a young woman living with unexplainable chronic illness, and the community that forms in its wake.

Key team:

  • Director: Daisy Friedman
  • Producers: Lavinia Jones Wright, Taylor McFadden, Justine Sweetman, Isaak Popkin

For inquiries: contact@iplaydifferent.com

I Play Different Documentary (Limited Series)

I PLAY DIFFERENT is a sonically-driven documentary series that connects women who make some of the most sought-after guitars in history with the women who play them. Featuring beloved female music icons and up-and coming artists that will be a joy to discover, plus never-before-seen images of 100 years of women making instruments, an inspiring soundtrack packed with original music, a concert series, and a strong focus on impact and outreach, I Play Different weaves together the magic that happens when women and musicians gather.

Our series shines a light on the history of female luthiers and the stories that guitars can hold through time. It is a powerful story that will touch anyone who loves music.

Key team:

  • Co Directed By: Lavinia Jones Wright and Taylor McFadden
  • EP: Nathaniel Rateliff

For inquiries: contact@iplaydifferent.com

Untitled Gibson Narrative Feature Film

A young female musician uncovers an old vintage Gibson guitar among the belongings of her great aunt who’s passed away.

She discovers that the guitar was made by women during the 1940’s and that her aunt was one of the workers in the Gibson factory. Through old letters and artifacts we take a journey into the past and the history of what it meant for women to work and what it still means for women working today.

Key team:

  • Director: Taylor McFadden
  • Producer: Lavinia Jones Wright
  • EP: Nathaniel Rateliff

UFO

The story of a legendary musician and the events surrounding the night of his mysterious disappearance.

Key team:

  • Director: Taylor McFadden
  • Cast: Nathaniel Rateliff and James Lance
  • Producer: Lavinia Jones Wright
  • EP: Nathaniel Rateliff

Ant Trapezoid

Key team:

  • Director: Maris Jones
  • Producers: Lavinia Jones Wright and Taylor McFadden

Taylor McFadden

credits:

Nicole Atkins
“Domino” Music Video
Director

Brandy Zdan 
“Falcon” Music Video
Director

Loose Ends – Short Film
Director/Producer/Writer
Paying For It – Short Film
Director

Jaime Wyatt
“Feel Good” Music Video
Director

Bluebook
“I am The Underneath” Music Video
Director

Greylist (The End)
Music video
Director

description:

Taylor is a director who’s work spans the past twenty years. She is passionate about the intersection of music and storytelling. Working in collaboration with musicians, and artists of all kinds. She hopes her work evokes a feeling of connectivity and joy. 

Lavinia Jones Wright

credits:

Bon Iver
SABLE, music video series
Producer 

Gibson Guitars x Mary Ford
Short documentary
Producer 

Lovers
Feature film by Director Taylor McFadden
Producer 

Chappell Roan 
The Tonight Show 
Set + Screens Content Producer 

Substack Originals
Series by Cash Studios
Executive Producer 

Chappell Roan 
Governors Ball 
Set Producer

Apple Books x Maris Jones 
“Supermoon Mode” 
Producer 

Chappell Roan
Late Night with Stephen Colbert 
Set + Screens Content Producer 

Rolling Stones 
“Sweet Sounds of Heaven” video from the Hackney Diamonds album launch party 
Producer

Jaime Wyatt 
“Feel Good” music video
Producer  

Allison Ponthier 
“Character Development” music video
Producer 

The Jones Family Retro Show 
Live event and video series
Producer 

Ashley Strongarm 
“Oh, Honey” Music Video
Producer + Director 

Speelburg 
“Gwyneth (Get Up)” Music Video
Producer 

Spaceface 
“Pina Collider” Music video  
Producer

“Poll of Destiny”  
Voting campaign by director Maris Jones
Producer 

description:

I’m a producer and performer with 20+ years experience bringing creative projects to life. I’ve held lead roles in multiple areas of the film and music industries, produced dozens of feature-length, short format and live projects, and performed in countless productions as an actor and musician.

Neutrogena® Remembers

credits:

Cast: Maris Jones, Dr. Shauna Higgins

Director: Maris Jones
Executive Producer: Lavinia Jones Wright
For Maris Jones Studio & I Play Different Productions
Producer: Justine Sweetman
For I Play Different Productions
Assistant Director: Jordan Lisi
Director of Photography: Alex Roque Petersen
1st Assistant Camera: Sam McCoy
2nd Assistant Camera / DIT: Nicole Lehrman
Gaffer: Roberto De Cecco
Key Grip: Connor Miksza
Swing: Jared Diaw
Sound Mixer: Mariya Chulichkova
Lead HMU: Liv Swenson
Stylist: Emily Russel
Production Designer: Maris Jones
Lead Art Director: Kate Stein
Art Director: Conor Callahan
Fabricator: Aidan Stadler
Set Dresser: Izabela Wszołek
Set Dresser: Austin Jessen
Driver/PA: Eddie Claudon
Art PA: Max Rohr
BTS: Ashley Armstrong
Key PA: Kalil Greenberg
PA: Lindsey Formes

description:

BBDO NY’s latest campaign for Neutrogena and their Retinol Repair Cream leans into the power of nostalgia. Which is why Maris Jones, one of TikTok and Instagram’s

premier nostalgic creator, was the perfect collaborator to create videos for the campaign. Maris and her team painstakingly recreated classic bedrooms, kitchens and dens from the 90’s – for eight individual pieces of nostalgia-inducing content. If you remember fighting over the landline, inflatable furniture, butterfly clips, teen magazine quizzes and when texting had a character limit, it might be time to check out these fun videos.

MARGO PRICE introduces her signature Gibson J-45 & performs “Hands of Time”

credits:

Gibson Artist Relations: Codey Allen

I Play Different Productions:
Director: Taylor McFadden
Producer: Lavinia Jones Wright
Production Company: I Play Different Productions
Director of Photography: Sam Tetro
Gaffer: Drew Frazier
1st AC: Lane Fernandez
Key Grip: Tyler Bucholz
Sound Mixer: Jeremiah Naive
HMU: Ryin Overton
Animal Wrangler: Holly Lamar | Wing Blade Falconry
Production Assistant: Christopher Kirk

Editor: Julienne Jones
Color by: Company 3
Colorist: Jaime O’Bradovich
Color Producer: Nick Krasnic
Assistant Editor: Adiana Rivera

Bolo Brothers Creative:
Director / Producer: Jared Rauso
Producer: Becca Woods
Director Of Photography: Grant Carpenter
Gaffer: Justin Sulham
Camera Op / 1st AC: Caleb Dirks
Production Assistant: Woody Dunne

description:

MARGO PRICE introduces her signature Gibson J-45 & performs “Hands of Time”

Branded video for Gibson Guitars. Embracing the themes of Margo’s inspiration for the J-45 Red-tailed hawk and its guiding force in her life as an artist. Director Taylor McFadden brought in a falconer to capture real images of hawks and their movements honoring their spiritual symbolism. Implementing cross fades and layering with prisms to create a psychedelic feeling and tone to compliment Margo’s instrumentation.

“FEEL GOOD”

credits:

Director: Taylor McFadden
Producer: Lavinia Jones Wright for Our Secret Handshake
Director of Photography: Sayer Danforth
Editor: Samuel Schild
Colorist: Jaime O’Bradovich | Company 3
Color Producer: Nick Krasnic | Company 3
HMU: Katie Douthit
Choreographer: Blakeney Bullock
1st Assistant Camera: Matt Burns
Camera PA: Tyler Higgins
Horse Trainers:
Robin Waugaman, Taos Equine Connection
Lia Jessen, Forever West Performance Horses Santa Fe
Horse Riders:
Amber Willat
Hope Miles
Bobbie Lynn
Lia Jessen
Joanna Magee

Horses:
Chase Me Baby aka Chaser
Quixote
Belle
Dynamo
Ranch Dog:
Shadow

Many thanks to: Laura Burhenn, Regenerative Ranch in Taos, NM and The El Rey Court in Santa Fe, NM

description:

Jaime Wyatt “Feel Good” Official Music Video

This video was filmed on location in the mountains of Taos New Mexico, bringing in authentic  female horse riders. Invoking a feeling of wildness, vast space and freedom in the desert. 

MARY FORD signature Les Paul Goldtop

credits:

Artist: Emily Wolfe

Director: Taylor McFadden
Producer: Lavinia Jones Wright for I Play Different Productions
Production Company: I Play Different Productions
Production Company: Our Secret Handshake
Line Producer: Leone DiSantis for Our Secret Handshake
Director of Photography: Tamara Santos
1st AC: Marco Marchiori
Gaffer: Tony Jou
Key Grip: Braden Barton
Sound Mixer: Luiza Sá
PA: Quinn Biddle
HMU: Mayra Godoy
2nd Unit Director of Photography: Patrick Churvis

2nd Unit Grip: Watson Isbell 
Editor: Simona Vackova
Gibson Artist Relations: Codey Allen and Jenny Marsh

Music:
“How High The Moon”
By Les Paul and Mary Ford

“I’m Sitting On Top Of The World”
BY Les Paul and Mary Ford 

description:

Short documentary on legendary guitarist Mary Ford for Gibson Guitars. This video was shot in a music studio with the original recording equipment created by Les Paul and Mary Ford, that was the invention of muliti tracking. 

“FLOWERS”

credits:

Directed by: Taylor McFadden
Produced by: Lavinia Jones Wright
For I Play Different Productions
Art Direction & Florals by: Jordan McFadden | Highland Petals
Director of Photography: Sam Tetro
1st Assistant Camera: Helena Grunsteidl
Gaffer: John Murphy
Key Grip: Eric Fulcher
Production Assistant: Carson McCoy
Art Assistant: Justice McFadden
Stills Photographer: Devon Wycoff
Hair & Makeup: Crystal Nardico
Edited by: Lucy Munger
Color by: Company 3
Colorist: Jaime O’Bradovich
Color Producer: Nick Krasnic
Title Design by: Maxwell George
Rep for Nathaniel Rateliff: Chris Tetzeli | 7S Management
Rep for Gregory Alan Isakov: Sarah Levin | Suitcase Town Music

Special thanks
Circuit Studios || Denver, CO
Illegal Pete’s
MP&E Cameras & Lighting

description:

Nathaniel Rateliff & Gregory Alan Isakov “Flowers” Official Music Video

This video was a collaboration between director Taylor McFadden and Creative Director Jordan McFadden, the visual concept was to create a vibrant floral meadow that felt larger than life, accompanied by strong black and white silhouettes to emphasize Nathaniel and Greg’s powerful vocals, generating a magical otherworldly feeling for the song.